Hello there! I'm Winnie Zou, a graphic designer based in San Francisco Bay Area. Currently, I'm passionately crafting designs as a graphic designer at Offchain Labs, where I play a pivotal role in shaping the Arbitrum brand and its global narrative.
Previously, I honed my skills as a graphic and web designer at Meta TechPubs creative services team, contributing to the connectivity of billions across the Facebook family of products. My journey also includes enriching experiences at Robert Half and Goodwill, where I furthered my expertise in graphic design.
My multifaceted background spans advertising campaigns, digital marketing, social media, video production, and web development. This diverse skill set empowers me to strategize effectively, ensuring that designs not only captivate but also drive meaningful engagement.
In my role, I thrive as a lead designer, collaborating seamlessly with cross-functional teams of designers, marketers, project managers and engineers. Together, we craft cohesive campaigns that resonate across various channels, delivering a unified and compelling customer experience.
Driven by a passion for brands, I delve deep into user insights and metrics to foster lasting connections and brand loyalty. I believe in the power of research-driven design to create impactful storytelling that resonates with audiences on a profound level.
Let's connect and explore how we can bring your creative visions to life. Thanks!
If you need work done, come to me. I'm always seeking out new experiences and challenges as I thrive on them. My areas of expertise are:
Branding and Identity
Graphic Design
Concept Development
Advertising Campaign Design
Ad Design
Motion Graphics
Visual Design
Video Editing
Web Design
UI/UX
Social Media Design
Typography
Infographics
Events
Logos and Icons
Powerpoint / Keynote
Google Slides